The Best Real Estate PPC Companies for Investors, Scored on Cost per Contract

Most lists of real estate PPC companies are written for agents who want listing calls. You buy houses. Your problem is not clicks. It is clicks that never turn into signed contracts because nobody called the seller back in time.

Disclosure: Hesel Media publishes this list and is included in it. Every company is scored on the same criteria below.

Key points

• Real estate PPC companies are agencies that run pay-per-click ads, mostly Google Search, to put motivated sellers in touch with an investor. For wholesalers and other investors, the ones worth hiring can show what each signed contract cost.
• We scored six PPC companies with investor offers on eight published criteria, using only their own pages and public reviews, as of November 2026.
• Only one company on this list says its own team follows up on seller inquiries for you. None of the six publishes a defined, contractual market lock, so get exclusivity in writing from whoever you pick.
• Cost per contract, not cost per click or cost per inquiry, is the number to compare vendors on.

How we scored real estate PPC companies

We scored every company from 0 to 3 on eight criteria, for a maximum of 24, using only what each company publishes and what public review sites show. Where a company does not publish something, it scores 0 on that row. That is not a judgment of the work. It means you will have to ask.

Ties break on investor-only focus first, then on cost per contract tracking. Pricing and terms change, so treat every score as a snapshot taken in November 2026.

The scorecard (as of November 2026)

Hesel Media scores 14 out of 24, one point ahead of Bateman Collective and RedefineWeb, and the whole lead comes from the follow-up row. Take that row out and Hesel falls behind both. We scored Hesel's exclusivity at 0 and its cost per contract tracking at 1 because Hesel has not yet published proof of either. Those two scores rise if Hesel publishes it.

If published pricing and a published contract term matter most to you, RedefineWeb leads those two rows. If you already run a strong in-house setter team, ignore the follow-up row: Bateman Collective and RedefineWeb then outscore Hesel, and Lead Farmers PPC moves up your list.

The 6 best real estate PPC companies for investors

Here is each company in score order, with what it runs, what it costs where published, and what to check before you sign.

1. Hesel Media (14/24)

Model: Done-for-you campaigns for real estate investors across Google Ads, Facebook and Instagram, YouTube and SEO, with an in-house inside sales team that follows up on inbound inquiries and books seller appointments. Hesel's Google Ads service page covers keyword-targeted search ads and retargeting.

Cost per contract tracking: Scored 1, because Hesel has not published a sample report. Our standard is to report each client's Google Ads results as cost per signed contract, by channel.

Pricing (as of November 2026): Not published; quote-based. The pricing page lists no plan prices. Hesel's standard subscription plan runs on a 12-month minimum term.

Exclusivity: Scored 0 until Hesel publishes a defined market lock in its public terms. Our standard is one investor client per market, with "market" defined as a county or metro in the client contract. Ask to see that clause in writing, as you would with anyone on this list.

Best for: Operators doing 5 or more deals a month who want ads and first-call follow-up run by one team, and who measure the vendor on cost per contract.

Watch out for: No published prices. Hesel's Trustpilot profile shows a 3.7 TrustScore from 64 reviews as of November 2026, with 89% five-star and 9% one-star, and some one-star reviews describe refund disputes and unwanted messages. Read them and ask about both on the call.

2. Bateman Collective (13/24)

Model: A marketing agency for real estate investors running Google PPC, Facebook ads, SEO and website builds. Its Google Ads page for real estate investors says campaigns are optimized around cost per qualified lead and cost per contract, with deal-focused reports and ROI dashboards.

Pricing (as of November 2026): Management fees not published; quote-based. The Bateman Collective homepage recommends a starting ad spend of $4,000 to $10,000 a month, about one quarter of your average deal spread.

Exclusivity: Not stated on the pages we reviewed.

Best for: Investors with their own acquisitions and setter team who want a specialist to run Google and Meta and report on contracts.

Watch out for: Follow-up on inquiries, exclusivity and contract terms are not described on its service pages, so get all three in writing.

3. RedefineWeb (13/24)

Model: A multi-industry agency with flat-fee PPC tiers across Google Ads, Local Services Ads and Meta. Its real estate PPC page is written for agents and brokerages, and a separate blog article covers PPC for investors. Growth tier and up includes CRM offline-conversion sync, which pushes closed deals back to Google and Meta.

Pricing (as of November 2026): Launch $999 a month, Growth $1,499, Scale $2,499, Enterprise from $4,500. Ad spend is billed separately by the platforms. The page states a 6-month term.

Exclusivity: No contractual market exclusivity described.

Best for: Investors who want published fees and a fixed term, and who already have a team calling inquiries.

Watch out for: Its real estate PPC page and case studies we found are built around agents and other industries, not wholesalers. Ask for an investor account you can talk to.

4. Lead Farmers PPC (11/24)

Model: Google Ads management built for real estate investors, plus Facebook ads, SEO and consulting. The Lead Farmers PPC site lists market exclusivity, monthly reporting and client ownership of the website, ad account and data.

Pricing (as of November 2026): Not published; quote-based. You set and pay your own ad budget.

Exclusivity: "Exclusivity in your market" is listed, but the site does not define it.

Best for: Investors who want a small, investor-only Google Ads shop and will handle every call themselves.

Watch out for: Ask how exclusivity is defined (city, county or metro) and what the reporting shows beyond clicks and inquiries.

5. Clicks Geek (10/24)

Model: A Google and Meta agency for local service businesses with a page for real estate investors. It lists call recording, form tracking, offline conversion imports and revenue attribution, and says you keep the Google Ads account if you leave.

Pricing (as of November 2026): Management fee quote-based. The page says there are no setup fees.

Exclusivity: Not stated.

Best for: Investors who want strong tracking discipline from a generalist PPC shop and have their own acquisitions process.

Watch out for: It serves many industries, and the case studies on the page we opened are not investor accounts. Ask for one.

6. Adwords Nerds via Carrot Marketplace (8/24)

Model: Managed Google, Facebook and Instagram ads for real estate investors, sold through the Carrot Marketplace managed PPC listing. It includes landing pages, retargeting and integration with your own follow-up system.

Pricing (as of November 2026): Not published; quote-based. The service is only available to active Carrot subscribers.

Exclusivity: Not stated.

Best for: Investors already on a Carrot site who want ads run on top of it.

Watch out for: Reporting, terms and exclusivity are not described on the listing, so ask before you sign.

Why cost per contract beats cost per click

Cost per contract is your total monthly cost divided by signed contracts, and it is the only number that tells you which PPC company is cheaper. Total cost means ad spend, plus the management fee, plus whatever you pay your own people to call inquiries. A low cost per inquiry with slow follow-up is often the most expensive option on the table.

Here is a worked illustration. These are made-up round numbers to show the math, not benchmarks.

• Agency A (ads only): $6,000 ad spend plus a $1,500 fee plus $2,500 of your setter's time is $10,000. You get 50 inquiries ($150 each before labor). Your setter reaches 30, books 8 appointments, and you sign 2 contracts. Cost per contract: $5,000.
• Agency B (ads plus follow-up): $6,000 ad spend plus a $3,500 fee is $9,500. You get 45 inquiries ($211 each). Their setters reach 38, book 12, and you sign 3. Cost per contract: about $3,167.

Agency B looks 40% more expensive per inquiry and is 37% cheaper per contract. That is why we score follow-up and cost per contract tracking at all. The math lives in your CRM, not in the agency's monthly slide deck.

Follow-up speed also drifts when nobody owns it. In one investor account we reviewed, the share of seller inquiries called within 5 minutes fell from 70% in May to June to 26% in October 2026.

Track it the same way every month: inquiries, conversations, appointments, contracts, then cost per contract. Our post on the metrics that matter for scaling an investing business covers the full set.

Cost per contract also tells you when to spend more. Esteban's rule of thumb from a November 2025 video: scale PPC while it returns 3x or more on ad spend (4x for cold calling, 3.5x for direct mail), and do not open a second channel until you spend at least $20K a month on the first (watch at 49:23). Those are his thresholds, not promises.

7 questions to ask before you sign with a PPC company

Ask these seven questions on the sales call, and get the answers in writing before you pay a setup fee.

1. Who calls a new inquiry, and how fast? Ask for a recorded first call. Seller interest fades fast; Harvard Business Review's research on online sales inquiries found most companies do not respond nearly fast enough.
2. Do signed contracts go back into Google Ads? Google's offline conversion imports let you send closed sales back to the click. Without it, the algorithm optimizes for form fills. Esteban shows this loop in a July 2026 video, at 10:10: the CRM sends each seller's stage back to the ad platforms through Zapier or Make, so campaigns learn from what happened after the click.
3. Who owns the ad account, landing pages and data? You want it in your name.
4. Will you run another investor in my market? Define the market as a county or metro, in the contract.
5. What is the term, and how do I exit? Ask for the notice period and what happens to your accounts.
6. What is my all-in monthly number at my target spend? Fee, spend, landing pages, call tracking, follow-up.
7. Can I see one anonymized cost per contract report? If they cannot show one, they are selling clicks.

The FTC's Endorsement Guides FAQ also says results in testimonials must not imply typical outcomes without support, so ask what a normal account produces, not the best one.

How Hesel Media runs PPC for investors

Hesel runs Google Ads as one part of an inbound system: search ads catch sellers already looking, the inside sales team calls and qualifies the inquiries, and booked appointments land on your acquisitions calendar. The conversion and appointment setting service describes the ISA side.

Our standard is to feed signed contracts from the CRM back into Google and Meta as offline conversions, so campaigns learn from contracts instead of form fills. We also route unqualified inquiries to a page without the ad pixel, so the platforms do not learn from bad traffic.

Follow-up is where most of the money is made or lost. One Hesel client, Max, turned dormant seller inquiries into three deals worth $139K in profit by staying on them with calls, texts and email, as told in Max's client story. That was one of our best results, not a typical one. Outcomes depend on market, budget, offer and follow-up speed.

For the channel itself, our PPC guide for real estate investors covers keywords, budgets and landing pages, and closing motivated sellers from PPC and Facebook ads covers what happens after the click.

See if the numbers work in your market

If you are doing 5 or more deals a month and your pipeline still swings month to month, the problem is rarely the ad account. It is the gap between the click and the contract.

On a strategy call we look at your market, your current cost per contract and who is calling your inquiries today. If we are not a fit, we will say so on the call.

Book a strategy call with Hesel Media to see if the numbers work in your market.

Frequently asked questions

What do real estate PPC companies do for investors?

Real estate PPC companies build and manage pay-per-click ads, mostly on Google Search, that reach homeowners searching for a fast or as-is sale. Good ones also build the landing pages, track calls and forms, and report on appointments and contracts. A few, like Hesel Media, also call and qualify the inquiries.

How much does PPC management cost for real estate investors?

PPC management for real estate investors is usually quote-based. Of the six companies we scored in November 2026, only RedefineWeb publishes fees: $999 to $2,499 a month, with Enterprise from $4,500, plus ad spend. Bateman Collective suggests starting ad spend of $4,000 to $10,000 a month.

Is Google PPC better than Facebook ads for finding motivated sellers?

Google PPC reaches sellers who are already searching, so intent is higher, while Facebook ads reach sellers before they search. Neither wins on its own. Compare them on cost per contract after 90 days, with the same follow-up process behind both, before moving budget.

What is a good cost per contract from real estate PPC?

A good cost per contract from real estate PPC is one that leaves a healthy margin on your average assignment fee or spread. There is no universal number. Work backward from your own spread and close rate, set a ceiling, then hold every vendor to it after 90 days.

How long does PPC take to produce signed contracts?

PPC usually produces inquiries within days of launch because it catches existing search demand. Signed contracts take longer, since sellers need follow-up and appointments. Judge a PPC company on 90 days of cost per contract, not on the first two weeks of clicks.

Should my PPC company also follow up on seller inquiries?

Your PPC company should follow up on seller inquiries if your own team cannot call every new inquiry quickly and consistently. If you already have trained setters with capacity, an ads-only agency can work. If not, unworked inquiries make the cheapest agency the most expensive.

Are inquiries from real estate PPC exclusive to me?

Inquiries from your own PPC campaigns go only to you, because the ads and landing pages are yours. The bigger risk is an agency running the same playbook for another investor in your county. Ask whether they will, and put the answer in the contract.

How do I choose a PPC company for real estate investing?

Choose a PPC company for real estate investing by asking who calls new inquiries, whether signed contracts flow back into Google Ads, who owns the accounts, whether your market is exclusive, and what the all-in monthly cost is. Then compare finalists on cost per contract, not cost per click.

Sources

• Hesel Media Google Ads (PPC) service page
• Hesel Media reviews on Trustpilot
• Bateman Collective Google Ads for real estate investors
• RedefineWeb real estate PPC pricing and terms
• RedefineWeb article on PPC for real estate investors
• Lead Farmers PPC services for investors
• Lead Farmers PPC agency profile on DesignRush
• Clicks Geek Google Ads for real estate investors
• Adwords Nerds managed PPC on Carrot Marketplace
• Google Ads Help: About offline conversion imports
• Harvard Business Review: The Short Life of Online Sales Leads
• FTC: Endorsement Guides, What People Are Asking
• Esteban Andrade on YouTube: channel scaling thresholds by return on ad spend (November 2025)
• Esteban Andrade on YouTube: sending CRM stages back to ad platforms (July 2026)